As soon as Sa’d Bin Mu’aaz arrived, he started speaking ill of them. (Initiating the individual effort), Sayyiduna Mus’ab Bin ‘Umayr رَضِىَ اللهُ تَعَالٰی عَـنْهُ persuaded him kindly and affectionately to listen to the call to righteousness. He also sank his spear into the ground and sat beside them. Sayyiduna Mus’ab Bin Umayr رَضِىَ اللهُ تَعَالٰی عَـنْهُ presented him also with Madani pearls about the perfection of Islam. He also recited the initial Ayahs of Surah Az-Zukhruf. The blessed Ayahs had a profound impact on the heart of Sa’d Bin Mu’aaz and he also embraced Islam. Having become Muslim, Sayyiduna Sa’d Bin Mu’aaz رَضِىَ اللهُ تَعَالٰی عَـنْهُ returned to his tribe and said, ‘What do you think of me?’ ‘You are our chief and your opinions are correct and highly regarded’, all the people said with one voice. Sayyiduna Sa’d Bin Mu’aaz رَضِىَ اللهُ تَعَالٰی عَـنْهُ said, ‘It is Haraam [i.e. prohibited] for me to talk to your men and women unless you believe in Allah عَزَّوَجَلَّ and His Rasool صَلَّى اللهُ تَعَالٰى عَلَيْهِ وَاٰلِهٖ وَسَلَّم.’

The narrator said, ‘By Allah عَزَّوَجَلَّ! All men and women of the tribe became Muslim before evening.’ (Al-Bidayah wan-Nihayah, vol. 2, pp. 527-529; summarised)

صَلُّوۡا عَلَى الۡحَبِيۡب           صَلَّى اللّٰهُ تَعَالٰى عَلٰى مُحَمَّد

Dear Islamic brothers! You have heard how bravely blessed companions       رَضِىَ الـلّٰـهُ تَعَالٰی عَـنْهُم would convey the call to righteousness even by endangering their own lives! This parable also shows that individual efforts upon influential personalities who are given importance such as wealthy businessmen, mill owners, doctors, professors, etc., and those chiefs of tribes, families, affluent people and those associated with different walks of life who are obeyed by others may bring about far-reaching effects. The way when two chiefs of the tribe ‘Banu Aslam’ were called towards righteousness by the means of individual efforts, they accepted the call to righteousness by entering the fold of Islam and brought the entire tribe into it [fold of Islam].

Once a Muballigh (preacher) has met a dignitary, he should remain in touch with him at least for as long as the dignitary becomes a regular traveller of Madani Qafilahs and also makes others travel with the Madani Qafilahs as well. He himself, by becoming a part of Masjid filling movement, starts good deeds and propagates call to righteousness to others. He starts acting upon